Whether you’re a marketer or a salesperson, these days your daily tasks probably look something like this: email marketing, meetings, lead generation, social media, search marketing, digital content creation, and so much more. It’s amazing that anyone has the time to get all of these things done in a single day, let alone the time […]
In the digital marketing world, we throw the term call to action around quite a bit. Whether you’re running inbound marketing campaigns or email marketing campaigns, it’s the key question any time you want to improve the conversion rate of your landing page or email campaigns. Your call to action is what separates a high […]
A long time ago, I sat on a teleconference presentation on blogging. This was a pretty odd day for me for a couple reasons. First of all, I haven’t been on a teleconference presentation since the late 90s. Not having to sit in front of a PowerPoint presentation taking over my screen was kind of […]