This is the blog transcript of our video “How to Turn a Marketing Lead into a Sales Lead”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. So all this talk of marketing qualified leads and sales qualified leads is great. But let’s get to the selling. […]
This is the blog transcript of our video “What Is a Sales Qualified Lead”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. In my last video, we did a deep dive into marketing qualified leads – what are they, how do you get them, and what […]
Most successful marketing campaigns are defined by how many leads they generate. But what defines a lead? Oftentimes, when you ask someone about lead generation, you’ll get as many different answers as the people you ask. So how are you supposed to know if your campaign has been successful? After 20 plus years of marketing […]
This is the blog transcript of our video “How to Use Automation to Improve Email Deliverability”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. This email marketing thing is great, but I’m only seeing like 10% of my emails get opened. How can I get in […]
This is the blog transcript of our video “How to Use Automation to Find Leads”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. Ok so I’ve got my automation system. My leads should be falling from the sky now, right? Well, maybe, but you have to […]
This is the blog transcript of our video “How to Create an Automated Sales Process”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. Sales is hard. Cold outreach, follow ups, making sure that nothing falls through the cracks…it’s tough, there’s no question. But what if you […]
This is the blog transcript of our video “How to Set Up a Marketing Automation Campaign”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. A lot of people are scared away from marketing automation simply because it feels so daunting to set up. It doesn’t have […]
This is the blog transcript of our video “How to Use Marketing Automation to Increase Sales”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. Marketing automation has become popular with marketers and business owners alike but a lot of sales people aren’t using it correctly – […]
This is the blog transcript of our video “How to Use Marketing Automation for Lead Generation”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. Marketing automation can help you generate leads. And it can help you generate better quality leads than most other marketing tools can. […]
This is the blog transcript of our video “What is Marketing Automation and How Can You Use It?”. If you’d like to see more of our videos, you can subscribe to our YouTube channel here. By now, you’ve probably at least heard the term marketing automation. If you haven’t…just where have you been? Whether you’ve […]
Trying to bring in leads and eventually close a deal is one of the hardest aspects of a business. Without prospective leads, there wouldn’t be any possibility for your business to grow and for your company to make a healthy profit or ROI. But, when it comes to leads, one must tread lightly. There are […]
These days, it’s easy to automate almost any task that you would otherwise have to do manually. Tasks like sending out emails, social media posts, or even registering people for events, can now all be automated. Unfortunately, business leaders are still hesitant when it comes to setting up sales and marketing automation, despite the obvious potential. […]
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