| Setup Fee | $400 Account Set Up (includes 2 hours of Marketing Consulting and Coaching) | None |
| Price (based on 10,000 contacts) | $300/month | $350/month |
| Monthly Emails | Unlimited | Unlimited |
| Users | Unlimited | Unlimited |
| Customer Relationship Manager (CRM) | Included | Included |
| Lead / Opportunity Management and Tracking | Included | Included |
| Lead Scoring | Includes scoring demographics, custom fields, and activities (email, website, forms, tickets, etc.) | Included |
| Predictive Analytics | Included | Not Available |
| Realtime Alerts | Included | Not Available |
| Realtime Social Collaboration | Included | Not Available |
| Email Targeting | Included | Included |
| Email Tracking | Included | Included |
| Email Templates | Included | Included |
| Surveys | Included | Only through 3rd party integration |
| Media File Sharing & Storage | Included (1 GB) | Not Available |
| Event Registration | Included | Only through 3rd party integration |
| Project Management | Included | Only through 3rd party integration |
| Accounting / Financials | Included, with invoices and quotes, and with built-in payment processing | Only through 3rd party integration |
| Ticketing System | Included | Only through 3rd party integration |
| Public & Private Wiki Tools | Included | Not Available |
| Integrated Social Media Manager | Included | Included |
| Website Tracking with Campaign Filtering | Included, and with CRM integration | Included |
| Website / Landing Page Builder | Included, also allows for personalized webpages, includes SEO tools | Not Available |
| Free SSL with Websites | Included | Not Available |
| Online Stores / Shopping Cart Abandonment | Includes automation based on purchases or abandonment, and in-depth reporting | Only through 3rd party integration |
| Lead Capture / Web Forms | Included, with auto-responders, logic, automatic contact research, progressive profiling, and CRM integration | Included |
| Blogging and SEO Tools | Included | Only through 3rd party integration |
| CRM and Marketing Workflows | Included | Included |
| Booking Calendar | Included | Only through 3rd party integration |
| Contact Research | Included | Not Available |
| Mobile Marketing | $1.50 phone number/month
1.2 cents/SMS and 3 cents/MMS Included inbound call manager with text-to-speech, caller recognition and CRM integration Included click-to-call with automatic CRM integration Opt-in available through SMS if not already in the CRM and capabilities to market on responses SMS and MMS messaging included for sending text messages or picture messages |
Plus and Professional accounts get 25 free credits per month and Enterprise accounts get 1,000 free credits per month. Lite accounts do not include SMS sending.
Additional credits can be purchased as follows: 250 SMS credits for $6.25 System does not support inbound SMS and in/outbound call management |
| Mobile App | Included | Not Available |
| Lead Risk Assessment for Tickets and Forms | Included | Not Available |
| Click-to-Call Capability | Included | Only through 3rd party integration |
| Campaign and Affiliate Tracking | Included | Not Available |
| A/B Testing | Included | Included |
| Learning Management System (LMS) | Included | Not Available |
| Drag and Drop Marketing Automation Builder | Included | Included |
| Global Action Map | Included | Not Available |
| Privacy Shield | Included | Included |
| Document Management | Included | Only through 3rd party integration |
| Digital Document Signing | Yes, and also third party integration | Only through 3rd party integration |
| Proposal Generation Tools | Included | Only through 3rd party integration |
| Custom Objects | Included | Not Available |
| Organizational Charts | Included | Not Available |
| Inventory Control Management | Included | Not Available |