Finding a solution to increase sales isn’t always easy as it sounds. After implementing what feels like a whole plethora of techniques, you might find yourself wondering, “What am I doing wrong?” or “What did I do that worked so well, but somehow, can’t repeat?” Sometimes, it’s not about how you’re selling, but when you’re selling. Or, rather, when you’re making time to focus solely on your sales. Unfortunately, time management is one of the hardest aspects of running any business. However, if you can manage your time a little bit better, you may be surprised at the positive results you’ll see when it comes to your sales.
1) Ask Yourself “Am I Managing Time Well?”
Many company leaders would say that they don’t feel as though their sellers are managing their time well. If you are one of those company leaders, why do you think it is that you feel that way? Have you observed your sellers at work and feel as though they are behind on tasks or not giving enough attention to their role. And, if you feel as though they aren’t managing their time well, then indirectly, that means you are not managing your time so well, either. Have a conversation, do some evaluating, and see where the problem lies.
2) Make a Pie Graph of Your Day
One strategy that really helps to see where your time goes is by drawing yourself a simple pie graph. Break it up in 24 hours — the length of your day. If you need to, you can make a separate one for each day of the week. Write down what you are doing each hour of the day. You may be surprised to find that when you’re done, there’s still plenty of time left in the day to dedicate to tasks directly tied to selling. Or, you’ll at least see whether or not you’re spending too much time on other tasks that aren’t pushing you forward.
3) See if You Can Trade-In One Responsibility for Others
Once you’ve done some self-reflection on your time management, it’s time to see if you should be giving more attention to other responsibilities. This could be an opportunity to put employees on different tasks and really prioritize aspects of your sales system that may be lacking the time it deserves.
4) Minimize the Distractions
Many companies are implementing BYOD policies, which can really be great for business. Unfortunately, if BYOD policies are taken too lightly, employees may be taking advantage. There’s no doubt that this can lead to a number of distractions that truly take time away from sales. As a company leader, you have to make a decision about how lenient you want to be with these policies, to make sure work is getting done.
5) Create To-Do Lists and Stick to Them
Everyone gets off track sometimes, even when distractions are minimized. When it comes to all the processes surrounding a single sale, there are many things to be done. Any successful business leader has a to-do list that seems to never end. To help you manage your time better and thereby increase sales, it’s essential that you create to-do lists to help you visualize what needs to be done and stick to it.
6) Analyze Your Sales After Implementing Time Management Changes
So, you’ve made some steps to maximizing your time management, and you’ve noticed positive results. Sales are increasing, and you feel that work is much more productive. It’s time to take a look and see just where that time went exactly. Using marketing automation, you can analyze your reports and see what you may have done differently with your time management. Perhaps it was the time you took creating more content or the social media scheduling, that allowed you to get ahead.
Request a demo with The Mission Suite to learn how marketing automation can seriously improve your time management and help increase sales.